Curated Editorial Events · For Hotels, Communities & Creators
The Editorial Event
The Format
One stage, many stories
The Editorial Event is the editorial experience for several women in one day: as a closed format for communities, masterminds and member groups, or as a curated event with limited ticket sales, open to hotel guests and external guests. One leitmotif, tuned to the DNA of the house, several shooting stations with fixed time slots, plus a lounge area for arriving and celebrating.
My strength: for every woman I see what makes her unique, and I create completely different editorials in one day, in one and the same place. No two stories are alike.
My lookbook
Your day's schedule for your Mallorca event
The images on this page are my lookbook: scenes I designed with AI, labelled accordingly. They show my look and feel for The Editorial Event, the light, the places, the mood. This is exactly the imagery I have in mind when I plan your day. A preview of what I want to create with you on location.
For Houses with History
An occasion that resonates beyond the season
My entire team is on site: photographers, videographers, content creators and award-winning stylists. As a VIP upgrade, your own look is custom-made by our designers. For luxury hotels the event brings new audiences beyond the guest list, content in magazine quality and additional revenue through ticketing and packages. For entrepreneurs, their own community experience becomes an occasion people talk about for a long time.
“One afternoon. One place. Many stories.”
Visions for the Island
An afternoon composed like an issue
In every house I see different possibilities. These are first glimpses of what an editorial event in Mallorca can look like: a Golden Hour Rooftop Edition above the roofs of Palma. A White Linen Edition at the infinity pool. Suite Stories, where every suite becomes its own visual universe. Or a Yacht Edition off the coast, with the last light on the water.
What always stays the same: I create the lookbook with my vision for the individual house, unique and not transferable. There is always close coordination in advance and my team planning, so that one common thread holds the level of the day.
Sketch of a day
- 10:00Arrival & welcome: lounge, coffee, first meeting with styling check
- 11:00Station 1: Suite Stories, every woman in her own setting
- 13:30Long table: shared lunch, content between courses
- 15:00Station 2: pool & garden in the afternoon light
- 18:00Golden hour: rooftop or terrace, the grand appearances
- 20:00Wind-down: sparkling wine, first previews on screen, goosebumps
The Vision
The most beautiful time, captured forever
My vision for this format: women having the most beautiful time together. Why not mix a dreamlike resort with an experience captured so well that everyone later looks back and says: “What an incredible thing that actually was.”
And for creators the Editorial Event is even more: a creator event where you get material you can really use. Editorial content for your reach, your visibility, your booking portfolio. Nobody serves this market: there are plenty of content days, but no editorial level. Until now.
About me
I am Sarah
I am an editorial photographer, personal brand coach and creative director. My vision: to show women in their highest self and to bring personal brands into their radiance. From vision to brand kit and editorial shoot to the public presence, with modern brand design and AI where it makes things faster. My style has already reached the biggest stages of the world.
Loveletter
What women say who work with me
FAQ
What is The Editorial Event?
The Editorial Event is an editorial experience for several women in one day: one leitmotif built around the location, several shooting stations with fixed time slots and a lounge area for arriving. Every woman receives her own editorial. No two visual stories are alike.
Who is the format designed for?
Three groups. Luxury hotels and resorts that want to offer their guests an occasion and need magazine-level content. Entrepreneurs with a community, mastermind or retreat who want to upgrade their group experience. And content creators and agencies who need material at editorial level instead of standard content-day material.
Can hotels book the event for their guests?
Yes. An editorial event can run closed for your own guest list or open with limited ticket sales for external guests. Properties have their own overview of formats, process and business case: luxury hotel photography in Mallorca.
How is this different from a content day?
Content days produce volume. An editorial event produces signature. There is a lookbook for the location, a dramaturgy across the day, stylists on site and an individual concept for every woman. The result looks like a fashion story, not like a set of interchangeable poses.
Who is on site on the day?
The full team: editorially trained photographers, videographers for moving image and reels straight from set, content creators for behind the scenes and award-winning stylists. As a VIP upgrade, the personal look is created as a custom-made piece by the designers.
How large is the group and how long does the day last?
Group size, number of stations and schedule are matched to the location and your goal. A typical day starts in the morning with arrival and a styling check, runs through several stations and a shared table into the golden hour, and ends in the evening with the first previews.
Where does The Editorial Event take place?
In Mallorca, in luxury hotels, resorts, fincas and locations that match the leitmotif: above the roofs of Palma, at the infinity pool, across individual suites or on the water. For events outside Mallorca, a direct enquiry is worthwhile.
Enquire directly
Reserve your event
Editorial. Exklusiv. Unvergesslich.